MECHANISMS OF HAPPINESS
Anna Vasof is a mulimedia artist based in Vienna. Vasof’s projects often unfold simultaneously as sculptures; performance in which the sculpture is the principle character, and then a video of that performance.
In 2014 we asked Anna to share, every Monday for 14 weeks, her take on the concept of Happiness in our daily life. For her series of video performances Vasof devisies renaissance like mechanisms using everyday objects, mocking our daily rituals and habits.
"In today’s world we are constantly surrounded by technical devices. They ensure our domestic comfort, assist in timesaving and help us achieve the best possible result. Our everyday existence is filled with them and life without them is impossible to imagine. Production and consumption of a never-ending succession of new technical gadgets become an integral part of the modern concept of happiness – the assumption that it is possible to achieve or at least approximate happiness by mechanistic means. Mechanisms of Happiness is a weekly serial which makes the totality of mechanistic formulae an object of criticism, reducing it to absurdity and directing the irony at it." Anna Zaitseva Curator at Multimedia Art Museum in Moscow.
Click on the images below to watch other videos of the series.
Anna Vasof is an architect and media artist. Born in 1985, she studied architecture at the University of Thessaly (2010) in Greece and Transmedia Art (2014) at the University of Applied Arts in Vienna. Since 2004 her videos and short movies have been presented in several festivals, some of them winning distinctions. She’s currently working on designing and building innovative mechanisms for producing critical and narrative videos, actions and installations. Vasof was awarded a Hubert Sielecki Prize for an experimental Austrian Animation at the Tricky Women Festival