Exhibition

SAGMEISTER & WALSH: Beauty

MAK
Oct 24 2018 to Mar 31 2019
Stubenring 5
1010 Vienna
Tuesday: 10:00-22:00
Wednesday - Sunday: 10:00-18:00
12,- / 9,-
Wednesday, October 24, 2018 to Sunday, March 31, 2019
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An exhibition of the MAK, Vienna and the Museum Angewandte Kunst, Frankfurt am Main

With their exhibition project SAGMEISTER & WALSH: Beauty, Stefan Sagmeister and Jessica Walsh make a visually impressive multimedia plea for us to take delight in beauty. Spreading across the entire MAK, their exhibition investigates why people feel attracted to beauty, how they can deal with it, and which positive effects beauty can have. With the aid of examples from the fields of graphic design, product design, architecture, and city planning, Sagmeister & Walsh demonstrate that beautiful objects, buildings, and strategies are not only more pleasing, but actually more effective, and that form does not merely follow function, but in many cases actually is the function.

Curator: Kathrin Pokorny-Nagel, Head, MAK Library and Works on Paper Collection/Archive